How AI can help pharma companies with personally identifiable information of patients

How AI can help pharma companies with personally identifiable information of patients

By Amit Garg, Vice President of Analyst, Rural

Amit Garg

The advent of epidemics and more recent vaccination efforts means that there has never been a time when more personal identifiable information (PII) and personal health information (PHI) were in vogue in health records and medical documents. It is important to protect patients’ PII and PHI, which may include information about their age, race, or medical history, especially given the covid1 vaccine-related cyberthritis and counterfeiting activity. Growing up.

Due to the storage and sharing of so many patient and clinical trial data at any given time, it is becoming increasingly difficult for pharmaceutical companies to ensure that patient information is effectively protected. Experts say medical data is up Times0 times More valuable than credit card data.

Here’s how artificial intelligence comes into play: AI and machine learning (ML) solutions can’t automatically identify what information is classified as PII in a record, but it can automatically redirect or anonymize so no data can be confirmed by opponents. Get to know the patients.

Joining the dots with AI

The AI ​​algorithm uses advanced methods such as entity detection, entity extraction and anti-relation management to handle patients’ PII and PII from the submitted document. It classifies the main information in the text using Nominated Organization Identification (NER), a form of natural language processing (NLP).

Includes useful libraries for NER inclusion teams Stanford NER, EntityRecognizer of spaCy, Cleaner (A domain-specific NER tool that is trained in clinical lessons), or Biobert (A domain-specific language representation model largely pre-trained in biomedical corpora).

NER works to protect PII in the context of healthcare by identifying the various elements of a single patient’s PII across multiple health records. In one document name and age may be present, and in another, age and caste may be present but not name, while in another religion and caste, and so on.

Any hacker with access to each document and each data point will be able to join the dots to match all PIIs with a single person. To prevent this, an intelligent body detection and extraction solution can identify this information through documents and anonymize and anonymize accurate data to prevent patient identification.

If the solution is not able to completely de-identify (or redact) the information, it scores topics based on the possibility of re-identification. The publication will then know the risk in advance and take appropriate action, i.e. to consider and publish the risk or not to publish unless there is a specific belief.

Building powerful AI models

Step-by-step dissection can help data science teams implement and train these AI models to successfully save patients ’PII.

AI can help with document reading because ML models are able to consume significant amounts of data, especially unstructured data, at a faster rate than people can. Graphic processing units (GPUs) can process multiple documents in parallel at a rate of 10 gigabytes per second.

The next important step for the solution is to skim through the document and find the relevant bodies, extract it and store it safely. Companies must ensure that they have selected the correct NER model for the case in question; Convulsive neural networks (CNNs) are best suited to image recognition cases, while repetitive neural networks (RNNs) that use sequence model use, and text are suitable for analogous analysis and use parts of speech tag P (POS), are more suitable. Makes In the context of health care and pharma delivery.

Each entity document needs to be tagged with an identification attribute, such as the patient’s name, age, residential address, patient ID, medical history, serious adverse events, date of death, etc. , The algorithm decides which information should be redacted, or anonymized vs. preserved.

But the work does not stop there. To ensure that the algorithm consistently delivers accurate results, the data science team must enrich the AI ​​model. This can be done by training the algorithm in additional labeled pharmaceutical or medical documents as needed and familiarity with the required language and unit-specific information.

The data science team must also measure the accuracy of the results of the AI ​​model. They can do this by understanding the standard deviation and the margin of error within the patient sample, which will allow them to ultimately generalize the effectiveness of the solution to the general population. This is called document risk scoring.

What does it look like?

Suppose a pharmaceutical company is trying to introduce a new drug in the market. After conducting various stages of drug development and testing, the company is then ready to perform clinical trials in humans.

The company selects people who cover a variety of factors, including demographics, race, age, and existing medical conditions. Anyone who goes through the steps of a clinical trial has their PII as well as details such as dosage potential and health effects of the drug recorded in the test document.

All reports – those research reports, approval reports, or drug success reports – are created before submitting an application to a government body for approval for public use. However, if patient data and PII are leaked within the document, adversaries may misuse that information for their personal gain and those patients may face harassment or discrimination. If this happens, the pharma company will face legal penalties for its negligence in handling the patient’s personal data.

This is when the company presents a well-trained, accurate AI model. The AI ​​solution is able to automatically identify, redact and anonymize the PII of anonymous test participants saving countless hours that were spent manually going through similar reports. It speeds up drug acceptance, providing quick public access to public novel products that can save lives.

AI applications in the pharmaceutical context are growing year by year. While efforts to enact comprehensive legislation are often slowed by heavy regulation, the AI’s ability to protect patients’ PII only makes it easier for pharma companies to comply with data regulation such as HIPAA. Athletes in the pharmaceutical industry who adopt AI to protect their patient’s PII not only run proficiency in their own processes, but more importantly they will keep patients’ minds safe because they can be sure in knowledge that their data is safe. Hands

Work in healthcare

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